Project 01
The campaign, Design Changes Everything, is a wonderful collaboration with fashion designer Laura Kim, creative director of Monse. Her attitude of challenges the limited and chases the extraordinary. Take risks, embrace the unexpected, and let design be the catalyst for transformation.
Each project went through layers of review and collaboration, from the art director, VP and to the CEO. Many revisions were made to achieve the most elevated visual and adherence to brand standards.
Launch Email
Announcing the collaboration with Laura Kim, this project offers a glimpse behind the scenes into the making of something truly special, interwoven with the inspiring story of this successful fashion designer. The goal of this partnership is to highlight the black smart toilet as a statement piece and continuously drive its sales.
Launch Post on Social Media
This is the launch post on major social media platforms (Instagram, Facebook, Pinterest, etc.) a day after the teaser video.
More to come! Most of the graphics are not yet published, so I cannot share them at this time out of respect for copyright :)